In the Media

NEW DESIGN
Passionate About
Full page spread in New Design magazine profiling David Major, owner at Creative Direction and his passion for marketing, design and Italian motorcycles.

INSIDE MAGAZINE
A Major Cornish Success
Double page spread sharing Creative Direction’s success stories in the county and the brave move to open a Cornish studio after initial success in London.

DESIGN WEEK
Creative Direction points the way for Lusty Pirate crisps
Preview of Creative Direction’s design and packaging solutions for the Lusty Pirate, which achieved an immediate listing in Tesco.

BUSINESS DAY
Design firm director returns to his roots
Article about Creative Direction opening a second office in Leicester, the perfect geographic location for doing business on a national scale.

BUSINESS WEEKLY
We have lost clients but they always come back
A full page article about Creative Direction, maintaining client relations and the fact that the grass is rarely greener. In business cheaper is rarely better.

COMPANY CAR MAN
We must promote city’s rich culture
Q&A about promotion, politics, favourite restaurants and Kim Kardashian – well we didn’t ask the questions, we just answered them.

DESIGN WEEK
Don’t let the crunch tempt you to give up on your marketing
Invited Vox Pop response from David Major about the benefits of marketing during recessionary trends and investing in a successful business future.

LEICESTER MERCURY - SECOND OPINION
Print makes a refreshing change
Article about the importance of the marketing mix and how print design has a longevity that far outstretches many digital platforms.

DESIGN WEEK
Cookie Crew
Packaging preview of Creative Direction’s design solutions for Furniss Biscuits moving them away from gifting towards a more artisan and luxury market.

WOMEN IN BUSINESS
Hannah Bedford
Profile about Hannah Bedford as she is shortlisted for the Leicestershire Business Awards.

LEICESTER MERCURY
Runner-up: Hannah Bedford
Creative Direction’s social media and pr guru achieves runner up spot in the Women in Business Awards.